The Julia Frame
The Julia Frame
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An ultra-slim, rimless rectangle with a soft, feminine line and a gilded trace that catches the light. Float-light temples and adjustable pads deliver barely-there comfort, while UV400 lenses keep the view crisp and the look editorial. From boulevard wear, it’s the minimal statement piece that turns everyday moments into a quiet entrance.
- UV400 high-clarity lenses, scratch-resistant
- Feather-light rimless build with adjustable nose pads
- Gold-tone hardware, petite-narrow fit, unisex styling





















The Boulevard Benchmark
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Maximum flexibility
Comfortable fit with a luxurious feel, whilst prioritising durability.
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Wrinkle-free
No more ironing: machine wash, hang and ready to go.
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Breathable and fast-drying
Soft and fresh all day long
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No odor
Neutralizes the bacteria that causes body odor when we sweat

Boulevard Promise
Refined style, uncompromising quality, and a 30-day satisfaction guarantee.
At BOULEVARD WEAR, every detail is designed to make your experience effortless, elevated, and unforgettable.
Choose Your Style
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Free shipping over $100
We ship worldwide with secure, tracked delivery to ensure your order arrives fast and reliably — no matter where you are. Enjoy free standard shipping on all orders over $100.
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Buy now, pay later
Shop Pay Installments gives you the freedom to get what you love now and pay over time with 2-4 easy, interest-free payments. It’s fast, secure, and doesn’t impact your credit score. Try your new favorites first, then pay later with confidence.
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30-day returns
Didn't fit? - No problem! You can always return or exchange. We offer a 30-day return or exchange policy if you are not happy with your order for any reason.